How to Sell Notion Templates on Etsy: A Comprehensive Guide

How to Sell Notion Templates on Etsy

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Notion has quickly become one of the most popular productivity tools, thanks to its flexibility and powerful features. Many users have created their own custom templates to streamline their workflows and boost productivity. If you’ve designed some useful Notion templates, you might be wondering how to monetize your creations. Selling Notion templates on Etsy is a great way to turn your passion for productivity into a profitable side hustle or even a full-time business. In this comprehensive guide, we’ll walk you through the steps to successfully sell your Notion templates on Etsy.

Why Sell Notion Templates on Etsy?

Etsy is a well-established marketplace with a huge customer base of over 95 million active buyers[5]. It’s known for unique, creative, and handmade products, making it an ideal platform to sell digital products like Notion templates. Here are some reasons why selling Notion templates on Etsy is a great opportunity:

  1. High demand: With over 35 million users worldwide, there’s a large potential market for Notion templates[6]. Many users are looking for pre-made templates to save time and effort.
  2. Low competition: Compared to other digital products like graphics or web templates, the competition for Notion templates on Etsy is relatively low[1]. This means you have a better chance of standing out and attracting customers.
  3. Passive income: Once you create a template, you can sell it repeatedly without any additional work. This makes selling Notion templates a great way to generate passive income[2].
  4. Easy to get started: Setting up an Etsy shop is simple and straightforward. You don’t need any technical skills or a large investment to get started[5].

Step 1: Find Your Niche

The first step to selling Notion templates on Etsy is to find your niche. Look for template ideas that solve specific problems or cater to particular audiences. Some popular Notion template niches include[1][6][11]:

  • Productivity and task management
  • Goal setting and habit tracking
  • Personal finance and budgeting
  • Student and academic planning
  • Business and project management
  • Health and wellness tracking
  • Creative workflows for writers, designers, etc.

Consider your own expertise and interests when choosing a niche. You’ll be more motivated to create high-quality templates in an area you’re passionate about.

Step 2: Create High-Quality Notion Templates

Once you’ve identified your niche, it’s time to start creating your templates. Here are some tips for designing templates that stand out:

  1. Solve a specific problem: Focus on creating templates that address a particular pain point or need for your target audience[6]. Think about what kind of template would make their lives easier or more productive.
  2. Keep it simple: While it’s tempting to pack your template with lots of features, remember that simplicity is key. Create templates that are easy to understand and use, even for Notion beginners[3].
  3. Use visuals: Make your templates visually appealing with custom icons, images, and color schemes. A well-designed template is more likely to catch a buyer’s eye[13].
  4. Provide clear instructions: Include a readme file or instructions within the template itself to help users get started. Explain any unique features or customization options[2].
  5. Test and refine: Before listing your template for sale, thoroughly test it to ensure it works as intended. Get feedback from beta users and incorporate their suggestions to improve your template[1].

Step 3: Set Up Your Etsy Shop

With your templates ready to go, it’s time to set up your Etsy shop. Here’s a step-by-step guide:

  1. Create an Etsy account: If you don’t already have one, sign up for an Etsy account at[5]. You’ll need to provide some basic information like your name and email address.
  2. Set up your shop preferences: Choose your shop language, country, and currency. These settings will determine how your listings appear to buyers[5].
  3. Choose a shop name: Pick a memorable and unique name for your shop that reflects your brand or niche[5]. Keep it simple and easy to spell.
  4. Add your shop policies: Clearly outline your policies for refunds, exchanges, and customer service. This helps build trust with potential buyers[18].
  5. Customize your shop: Add a shop logo, banner, and profile picture to give your shop a professional look. Write a compelling “About” section that tells your story and explains what makes your templates special[19].

Step 4: Create Your Listings

Now that your shop is set up, it’s time to create your product listings. Here are some key elements to include:

  1. Product title: Write a clear and descriptive title that includes relevant keywords. Mention the specific use case or problem your template solves[16].
  2. Product images: Include high-quality screenshots or mockups of your template in action. Use attractive visuals to showcase the template’s features and design[13].
  3. Product description: Write a detailed description that explains what your template does, who it’s for, and how it can benefit the user. Use formatting like bullet points and headings to make it easy to read[18].
  4. Pricing: Research similar templates to determine a competitive price for your product. Consider factors like the template’s complexity and the value it provides[1].
  5. Tags and categories: Use relevant tags and categories to help buyers find your listings. Include keywords related to your niche and the specific features of your template[16].

Step 5: Promote Your Templates

Once your listings are live, it’s time to start promoting your templates to potential buyers. Here are some strategies to get more eyes on your products:

  1. Social media: Share your templates on social media platforms like Twitter, Facebook, and Instagram. Use relevant hashtags and engage with the Notion community to build buzz[6].
  2. Notion communities: Participate in Notion-related forums, groups, and communities. Share your templates and offer helpful advice to establish yourself as an expert[12].
  3. Collaborations: Reach out to other Notion creators or influencers in your niche for potential collaborations or cross-promotions[2].
  4. Paid advertising: Consider running paid ads on platforms like Google, Facebook, or Pinterest to target potential buyers[1].
  5. Email marketing: Build an email list of interested buyers and send regular newsletters showcasing your latest templates or offering exclusive discounts[6].

Step 6: Provide Excellent Customer Service

Providing top-notch customer service is essential for building a successful Etsy shop. Here are some tips:

  1. Respond promptly to messages and inquiries. Aim to reply within 24 hours or less[5].
  2. Be friendly and professional in your communications. Show genuine interest in helping your customers[18].
  3. Offer clear instructions and support documentation to help buyers use your templates effectively[2].
  4. Consider offering refunds or exchanges if a customer is unsatisfied with their purchase[5].
  5. Encourage satisfied customers to leave reviews, as positive reviews can help attract more buyers[19].


Selling Notion templates on Etsy can be a rewarding way to share your passion for productivity while earning some extra income. By finding your niche, creating high-quality templates, and promoting your products effectively, you can build a successful Etsy shop. Remember to provide excellent customer service and continually improve your templates based on feedback. With dedication and hard work, you can turn your Notion templates into a thriving business.


Citations: [1] [2] [3] [4] [5] [6] [7] [8] [9] [10] [11] [12] [13] [14] [15] [16] [17] [18] [19] [20]