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Sign Up FreeAre you a digital artist who loves creating stunning artwork using Procreate on your iPad? Have you ever thought about turning your passion into a profitable side hustle or even a full-time business? Selling your Procreate art on Etsy is a great way to showcase your talent, reach a global audience, and earn money doing what you love.
In this comprehensive guide, we’ll walk you through the steps to successfully sell your Procreate art on Etsy, from setting up your shop to pricing your artwork and marketing your products. Let’s dive in!
Why Sell Your Procreate Art on Etsy?
Etsy is one of the world’s leading online marketplaces for handmade, vintage, and digital items. With over 96.3 million active buyers, Etsy provides a massive potential customer base for your Procreate art[1]. Here are some reasons why selling on Etsy is a smart choice:
- Easy to set up: Creatingan Etsy shop is simple and straightforward. You can have your shop up and running in just a few steps.
- Built-in audience: Etsy attracts millions of buyers who are specifically looking for unique, creative products like your Procreate art.
- Low fees: Etsy charges a small listing fee of $0.20 per item and takes a 6.5% transaction fee when you make a sale[1]. Compared to other platforms, these fees are relatively low.
- Customizable shop: You can personalize your Etsy shop with your branding, logo, and banner to create a professional and cohesive look.
Setting Up Your Etsy Shop
Before you start listing your Procreate art, you need to set up your Etsy shop. Here’s how:
- Sign up for an Etsy account at etsy.com.
- Click on “Sell on Etsy” and follow the prompts to open your shop.
- Choose a memorable and relevant shop name that reflects your brand and artwork style.
- Fill out your shop policies, including shipping, returns, and exchanges.
- Add a shop logo, banner, and profile picture to personalize your shop[2].
- Write a compelling “About” section that tells your story and showcases your artistic journey and inspiration.
Creating Your Procreate Art Listings
Now that your shop is set up, it’s time to create listings for your Procreate art. Here are some tips:
- Use high-quality images: Take clear, well-lit photos of your artwork or use mockups to showcase how it would look as a print or on a product[3].
- Write detailed descriptions: Include information about the artwork’s size, file format, resolution, and any other relevant details. Use keywords to help buyers find your listings[2].
- Offer multiple sizes: Provide different size options for your art prints to cater to various customer preferences and budgets[13].
- Set the right price: Consider your time, effort, and the market value of similar artwork when pricing your Procreate art. Don’t undervalue your work, but also keep in mind what buyers are willing to pay[8].
- Provide commercial usage rights: If you’re comfortable with buyers using your artwork for commercial purposes, consider offering a commercial license as an add-on purchase[15].
File Preparation and Delivery
When selling digital art, it’s crucial to provide high-quality, print-ready files to your customers. Here’s what you need to know:
- Resolution: Create your Procreate art at a minimum of 300 DPI (dots per inch) to ensure sharp, clear prints[16].
- File format: Export your artwork as a high-resolution JPEG or PNG file. Consider offering a PDF version as well[16].
- Color mode: Use RGB color mode for digital files and CMYK for print files if you’re offering physical prints[16].
- Delivery: Upload your files to Etsy’s digital download system or use a third-party service like Dropbox or Google Drive to deliver the files to your customers[4].
Marketing Your Procreate Art on Etsy
Creating stunning artwork is just the first step. To make sales on Etsy, you need to market your Procreate art effectively. Here are some strategies:
- Optimize for Etsy search: Use relevant keywords in your shop title, listing titles, tags, and descriptions to improve your visibility in Etsy search results[4].
- Promote on social media: Share your Etsy listings on Instagram, Facebook, Twitter, and other social media platforms to drive traffic to your shop[14].
- Offer freebies: Create free downloadable art prints or wallpapers to attract potential customers and grow your email list[14].
- Collaborate with influencers: Reach out to influencers in your niche and offer them your artwork in exchange for a shoutout or review[10].
- Run Etsy Ads: Invest in Etsy’s advertising platform to promote your listings and reach a wider audience[1].
Growing Your Procreate Art Business
As your Etsy shop gains traction, consider these strategies to grow your Procreate art business:
- Expand your product range: Offer your artwork on various products like phone cases, mugs, t-shirts, and more using print-on-demand services like Printful or Printify[2].
- License your artwork: Reach out to companies and brands to license your Procreate art for use on their products, packaging, or marketing materials[10].
- Create digital products: Develop Procreate brushes, textures, templates, or courses to sell alongside your artwork[4].
- Build an email list: Encourage customers to sign up for your email newsletter to keep them engaged and informed about new releases, sales, and promotions[14].
Selling your Procreate art on Etsy can be a rewarding and lucrative venture. By following the steps outlined in this guide, you can turn your passion for digital art into a thriving online business. Remember to consistently create high-quality artwork, optimize your listings, and engage with your audience to build a loyal customer base. With dedication and persistence, you can make money doing what you love and share your artistic talent with the world.
Citations: [1] https://www.etsy.com/market/procreate_art [2] https://aliciarafieiblog.com/use-procreate-to-create-and-sell-products-on-etsy/ [3] https://drawpaintacademy.com/how-to-price-your-art/ [4] https://www.etsystrategist.com/blog/how-to-sell-procreate-brushes-on-etsy [5] https://www.printful.com/blog/how-to-sell-digital-art-online [6] https://procreate.courses/blog/how-much-does-procreate-cost [7] https://www.webfx.com/blog/web-design/websites-for-selling-art/ [8] https://copicmarkertutorials.com/how-to-price-your-art-what-every-artist-needs-to-know/ [9] https://www.youtube.com/watch?v=N3M1atDa5w0 [10] https://catcoq.com/blog/art-licensing-how-to-partner-with-big-brands [11] https://www.youtube.com/watch?v=fOP8tBa6jhw [12] https://www.reddit.com/r/ProCreate/comments/1awybcn/questionwhats_the_best_way_to_sell_digital_art/ [13] https://www.youtube.com/watch?v=qQWyt4JuTUU [14] https://www.youtube.com/watch?v=kPVqlMRFEAE [15] https://www.etsy.com/listing/897330753/license-for-commercial-use-of-procreate [16] https://www.reddit.com/r/EtsySellers/comments/odg80j/for_those_of_you_who_sell_digital_art_prints_from/ [17] https://www.youtube.com/watch?v=mZ7FLcSzZmg [18] https://www.reddit.com/r/Etsy/comments/10ssqwt/procreate_digital_artistssellers_what_sizes_do/ [19] https://folio.procreate.com/discussions/7/25/25527 [20] https://folio.procreate.com/discussions/7/25/52412